Brand Identity — Studio North
Complete visual identity for a small architecture practice. The brief called for something austere and enduring — nothing fashionable.
The wordmark is set in a modified version of Akzidenz Grotesk. Letter-spacing increased by 12%. The second weight was used exclusively for the address block on print materials.
A4 letterhead, compliment slip, and envelope. Black on off-white stock. No color. No texture.
The envelope uses a blind emboss on the flap — the only concession to material quality.